Demonstrate your online marketing ROI (Infographic)

The online marketing metrics wheel below should help you in selecting the right metrics for your online marketing campaign (including social media, for which over 100 metrics are featured) and make it easy to track you efforts back to your core business objectives thereby clearly demonstrating ROI.

The metrics wheel aims to allow you to simply join the dots from your business objectives to your marketing metrics giving you a clear base from which to develop your business case narrative.

 

Infographic of online marketing metrics

The online marketing metrics wheel

I hope you find it helpful, any suggestions as to how it could be improved are welcome.

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About Pascoec

Marketing and communications specialist. Interested in participation and the power of storytelling
This entry was posted in Marketing, Social media, Strategy and tagged , , , , , , , . Bookmark the permalink.

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